Forget about ‘users’ — How designing a meaningful member experience creates durable initiatives

7 steps to help your organisation become memberful

Illustrations by Leon Postma, animations by Eddy Koek: designers at Momkai

The best route to a sustainable organisation

The difference between users and members

Designing a memberful brand: from an identity based on principles to digital platforms and events

So how do you know if your organization can be memberful?

Creative director. Founder of design agency Momkai. Cofounder of journalism platform De Correspondent.

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